Posted by Music Top SIte
Rabu, 30 Desember 2009
Fifteen years ago, Sushmita Sen charmed an entire nation with her intelligence and poise after she brought home India’s first Miss Universe crown.
The statuesque model-turned-actress is now all set to help groom young girls for the international pageant as host of its India preliminaries - 'I am She'.
Sen, who has earned a reputation for herself in the Indian media for being unconventional, spoke to Reuters about 'I am She', her adopted daughters 'Renee' and 'Alisah' and why she would like to adopt many more times.
Q: Why do you think India is not doing well at international pageants? What do you think is lacking in our beauty contest aspirants?
A: The reason you have had so many winners from South American countries, like Venezuela, Chile or even Brazil, is that they take this contest with the same seriousness that we take the Olympics.
It’s a competition for them, on a global platform. The whole country backs it. Even 'Miss Universe' must feel the pressure, because at a venue in the Bahamas, you can only hear Spanish because the whole of Venezuela has flown down for the event.
A lot of the nations that come for the event, big or small, who don’t take this so seriously, suffer because their girls never get a natural push that the other countries get, just for sheer involvement in the event.
But we are going to change that, because we know inherently that nobody can make as much noise as we can. We are the loudest. This should be the kind of victory that your country calls to congratulate you for.
Q: Your pageant is also associated with social causes. How important is celebrity status in the glamour industry?
A: When I was a kid in school if you showed me a social message on TV, it would bore me. But if it was integrated into a Santa Barbara, or a beauty pageant, I would be hooked. So for me glamour, sports are very important to be able to express the support for all the causes that one feels strongly for. And there are so many of them. So we have tied up with five NGO’s for five causes that we strongly believe in for the 2010 edition of the 'I am She' pageant.
Q: One of the NGO’s that you have chosen is 'Baalasha'. Tell us the reason behind the decision.
A: That is an obvious one. 'Baalasha' made my first experience of becoming a mother so painless, and at a time when I was only 24. At that time India didn’t allow single parents, especially actresses who were single, to adopt. Baalasha could have made my life really difficult, but instead they went out of their way and made it really easy for me. There are so many kids out there who just need to go home; they seriously need to go home.
I feel that I will adopt many more times, because I feel that whatever is my capacity, I must do.
Q: You have just adopted another baby girl, Alisah. Tell us about her.
A: She is adorable! She is so beautiful and Renee is almost like a mother to her. I was just waiting for the courts to make it legal for you to be able to adopt two girls, and the minute that happened, I jumped at the chance. She is three months old and I just want to ask everyone to pray for her.”
Q: What does it take to be a good businesswoman?
A: To be a good businesswoman, most importantly is that you have to be aware. You can do no good unless you are aware. Awareness is of many levels. Once you choose a process, you have to trust it; you have to trust the team you have chosen, because they are your biggest strength. I would say invest in your people. Oh, and always watch your costs!
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Posted by Music Top SIte
Minggu, 20 Desember 2009
sushmitha sen's Tantra entertainment got the franchisee of Miss Univese organisation to conduct pageant in India for selecting their candidate for miss universe 2010.
Mumbai: In a bid to groom 'desi' beauties for the beauty pagent and bring back the Miss Universe crown back to India, country's Miss Universe Sushmita Sen launched 'I Am She' platform here today.
The platform is part of Sushmita's Tantra Entertainment, which was awarded the India franchisee by the Miss Universe Organisation which conducts the pageant across 95 countries across the world every year through its global franchisees.
The platform, with a starting capital of Rs 20 crore, will initiate its campaign to call for aspirants from December 22.
Sushmita will be the brand model for the platform before a new face is selected. The selected girls from the premliminary rounds to be decided on February 27 at Jag Mandir, Udaipur and will undergo an intensive a three-and-a-half week grooming camp under Sushmita.
The girls' training will be shown as a reality show by two television channels. The contestant who will ultimately represent the country will be chosen among the top five finalists through public voting before April 15.
''The platform is about the 21st century girl who is wicked, confident and capable of transcending barriers. She has to be a people's person. I am confident that we shall be brining the 'Miss Universe' crown back in 2010,'' Sushmita said here today at the launch programme.
On the ethos of the platform, Sushmita said that it was being comfortable with one's self. ''Though not a perfect human being, I like myself as I am. We are already who we are. Even if we try to live the life of others, we cannot escape ourselves. We need to be strong and confident, especially when things are not going our way,'' she added.
However, the Bengali beauty has no plans to bid adieu to Bollywood. ''I do not plan to be an actor all my life, but I will leave the industry on my on terms and on a high note,'' stated the defiant diva.
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by beautyhunter » Sat Aug 28, 2010 11:16 am 
